May 06, 2018 – FP7 is delighted to announce the promotion of Olly Robinson to Executive Creative Director at FP7 Dubai.

Olly’s outstanding work at FP7 over the past 3 years, has helped steer the agency to the enviable position of the “World’s Most Effective Agency” in 2016 (Global Effie’s), as well as helping FP7 retain The MENA Effie’s Most Effective Agency and Network 2015, 2016 and 2017. His reputation, creative leadership and new business wins have earned him praise and recognition over the years across the FP7 network and client partner portfolio.

As ECD, Olly will continue to build FP7’s revered creative reputation with our valued clients; his wholly cross-channel experience gives him the edge to deliver truly integrated solutions for any and every marketing challenge. In addition, he will also oversee the development of new initiatives within the creative department across the network.

“It is my extreme pleasure to announce Olly as our Executive Creative Director,” said Jon Marchant, MD, FP7 Dubai. “He has been indispensable to the agency’s success story over the last 3 years, and his track record of churning out award winning ideas has been impressive. Olly embodies FP7’s core values and our commitment to producing daring creativity that is commercially successful.”

“I am stoked to be named as FP7’s ECD,” said Olly Robinson. “In FP7’s 50th year the agency is still going from strength to strength, we’re winning new business and doing effective, award-winning work for our clients. My role is to keep that momentum going, hire great talent and do work that makes us and our clients famous”.

About FP7/MENA

FP7 is a full service advertising agency, established in Beirut in 1968 and is the flagship agency of the MCN group. FP7 is one of the largest regional ad agency networks and is part of McCann Worldgroup. FP7 has 16 offices across 14 countries and its services include fully integrated marketing solutions, advertising, digital and production.

The agency network has won the praise of the Global creative and communication community for the work it has consistently produced for the past many years. FP7 is the ‘Network of the Year’ and FP7/DXB the ‘Agency of the Year’ at the 2017 Effie’s Mena and has won this title for five consecutive years. According to Effie’s Global Index, FP7 DXB was ranked as the most effective creative agency in the World in 2017.

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