53% of Organizations Struggle to Translate Business Context Into AI Despite Rising AI Investment

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Accenture returns to LEAP 2026 as Gen AI Partner, with leadership sessions across the show floor and the launch of new Middle East research on sovereign AI

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Dubai’s Addiction to Momentum Is Its Best Kept Secret, By Platformance’s Hamza Madi

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Publicis Groupe Middle East Appoints Lizzie Dewhurst as Chief Marketing Officer

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53% of Organizations Struggle to Translate Business Context Into AI Despite Rising AI Investment

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  • 4 minute read

Accenture returns to LEAP 2026 as Gen AI Partner, with leadership sessions across the show floor and the launch of new Middle East research on sovereign AI

View Post
  • 2 minute read

Dubai’s Addiction to Momentum Is Its Best Kept Secret, By Platformance’s Hamza Madi

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  • 3 minute read

Publicis Groupe Middle East Appoints Lizzie Dewhurst as Chief Marketing Officer

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  • 2 minute read

MG Motor Middle East Names TEAM LEWIS Integrated Campaign Partner for GCC SUV Line-Up

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  • 2 minute read

Fuse MENA Appoints Freddy Farhat To Drive Sports Partnerships Growth

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MEPRA Qatar Leadership Majlis to Explore the New Architecture of Influence 

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  • 2 minute read

Samsung and Spotify Bring Premium Listening to More Connected Devices In Egypt

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  • 3 minute read

Effectiveness Under Threat In Shift To Social-First Marketing: WARC Releases The Pace Principle 2.0

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  • 4 minute read

Hyundai Empowers Customers To Make Smarter Ownership Decisions With The All New Your Perfect Partner Campaign

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  • 2 minute read