M+C Saatchi Group Middle East Appoints Lana Bdeir as Chief Growth Officer

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Mindshare MENA, a WPP brand, and du elevate digital media quality, slashing block rates and boosting viewability through enhanced DoubleVerify strategy

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New Joint Study Identifies Snapchat as a Core Driver of Scalable Performance in MENA

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Qiddiya And Google Cloud Collaborate to Power One of the World’s Largest Entertainment Projects with AI

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New Oxford Economics study reveals McDonald’s UAE contributed AED 2.32 billion to the UAE economy in 2024

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Annalect, Omnicom Media’s data and analytics division leverages Snowflake to advance martech, AI and measurement capabilities across MENA

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Subway’s new campaign uses ‘typing…’, to leave the internet hanging.

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Meta To Earn $240bn From Advertising In 2026 Outpacing Global Social Media Ad Growth 

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Spotify Marks 20th Anniversary with “Spotify 20: Your Party of the Year(s)” – A Personalized In-App Experience Celebrating Fans’ Listening Journeys

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