Brand Strategy – The Brand Berries

Opinions

Building An Audio Brand Strategy, By Interbrand’s Beatriz Diego

4 minute read

Opinions

The Art Of Brand Strategy And How To Get It Right, By Kantar’s Mary Kyriakidi

9 minute read

Events

Announcing The Winners of Transform Awards MENA: The Golds, The Silvers And The Bronzes

5 minute read

Interviews

Building A Purpose-Driven Brand: Q&A With Coca-Cola’s Kathryn Casson

7 minute read

Interviews

The Branders: Q&A With The Brand Company’s Omar Hikal

9 minute read

Interviews

A New Face For The Unmistakable British Lion: Revamping The Premier League Brand

4 minute read

5 minute read

Interviews

Brands Who Are Doing “Good”: A Dell’s Perspective

February 13, 2017
by Brandberries

Consumers tend to be more engaging with brands that humanize the relationship between themselves and their target audiences, hence, the need for sustainability activities for brands has been a crucial…

3 minute read

Interviews

Reengineering The Volkswagen Brand

January 21, 2017
by Brandberries

For the first time in years, Volkswagen has presented its brand strategy for the upcoming ten years in a press conference that took place at Volkswagen’s “Markenhochhaus,” signaling a brand overhaul…

Input your search keywords and press Enter.