UAE, Dubai – 16 February 2026:  PRCA MENA, the region’s leading professional body for public affairs, public relations and communications, has announced Pin&Notch as its latest member, further expanding its regional network of members committed to strategic thinking, cultural relevance, and ethical practice.

Pin&Notch is a communications consultancy based in Doha, Qatar and is known for its work at the intersection of narrative, reputation and influence. The agency supports organisations in shaping stories that are grounded in insight, culture, and purpose, delivering integrated communications programmes across media relations, crisis and reputation management, executive positioning, and digital engagement.

The agency’s addition reflects PRCA MENA’s continued focus on welcoming members that bring regional understanding and thoughtful perspectives to the evolving communications landscape.

Conrad Egbert, Head of PRCA MENA, commented:

“Pin&Notch brings a strong Qatari voice to the conversation — one that prioritises substance, credibility, and cultural context. Its approach reflects where the industry is headed, and we’re pleased to welcome them into the PRCA MENA community as we continue to support agencies shaping meaningful conversations across the region.”

For Pin&Notch, joining PRCA MENA represents an opportunity to engage more deeply with the regional communications ecosystem and contribute to broader industry dialogue.

Denise Yamine, General Manager at Pin&Notch, said:

“Joining PRCA MENA reinforces our commitment to professional excellence and meaningful collaboration across the communications industry. At Pin&Notch, we see strong standards, shared knowledge, and regional partnerships as practical tools for raising the quality, credibility, and impact of communications practice in the Middle East. Through PRCA MENA, we look forward to actively engaging in industry dialogue, contributing insights from our regional work, and collaborating with peers to help shape more responsible, effective, and future-ready communications.”

Pin&Notch now joins PRCA MENA’s growing membership base of agencies, consultancies, and in-house brands working collectively to advance the communications profession across the Middle East and North Africa.