Dubai, UAE – 1st May 2023: A group of UAE nationals from DIDI were offered the chance to visit one of the leading advertising and communication agencies in the world at its MENA region HQ in Dubai.

The students had the opportunity to visit the Middle East Communication Network (MCN) who is the overall managing company for a group of 15 key advertising, marketing, PR and media companies in the region. They met with MCN’s CEO – Ghassan Harfouche, with whom they exchanged about working in advertising and his 40+ years experience in the industry. They also met with the CEO of FP7 McCann – Tarek Miknas, the CEO of Mullenlowe – Mounir Harfouche, and various representatives of the agencies. They toured the facilities and got a complete overview of the communication world. 

 

This is the first of a series of visits that MCN is organizing in order to share knowledge with new talents and future marketeers. Mr Harfouche says they are planning to develop the initiative further – plan more familiarization trips throughout the year, and revealed that MCN is going to open their doors for internships to UAE nationals in a program that will be announced this year.