Liquid HAVAS Market, the omni-commerce arm of HAVAS in the Middle East, has announced two senior promotions that will propel the agency’s strong business momentum and continued investment in leadership development in the region.

Stephanie Stephan has been appointed as Executive Creative Director, a role that will see her lead the entire creative team and report to Colman Sheil, Chief Creative Officer. Stephanie, who has been with Liquid since its early days, brings over a decade of experience in retail-focused creativity and a passion for blending science with storytelling to drive impact.

Nicole Wingate steps into the role of Client Servicing Director, where she will oversee the agency’s growing client servicing team. Since joining Liquid over eight years ago, Nicole has been instrumental in shaping client relationships and delivering solutions with localised insight, clarity and collaboration.

These promotions mark the steady upward trajectory of Liquid HAVAS Market, as it combines agile, creative commerce and retail strategies with global resources and technological expertise to deliver unparalleled value to both brands and consumers.

Colman Sheil, Chief Creative Officer, commented: “Stephanie is not only an outstanding creative leader but someone who understands the nuances of retail like few others. Her new role is a testament to her ability to bring strategic thinking and creative excellence together for our clients.”

Sachinn J Laala, CEO of Liquid Havas Market, added: “Both Stephanie and Nicole have been pivotal to our growth story. These well-earned promotions reflect our commitment to nurturing homegrown leadership and our readiness to scale the next phase of our ambition as part of the HAVAS family.”

Liquid HAVAS Market was established following HAVAS’ strategic acquisition of omni-commerce specialist Liquid in 2024, reinforcing its position in the shopper marketing, e-commerce and retail media landscape across the Middle East. These new leadership appointments strengthen the agency’s ability to deliver meaningful shopping experiences that connect people, brands and retailers in more impactful ways.

For more information, visit www.liquidhavas.com