CAIRO |APRIL 29 – Brandberries, A regional-leading publisher of data and insights on brands and agencies of the Middle East, has been named a strategic partner to Transform Awards MENA, the region’s leading brand development and rebranding awards. 

Brandberries is set to join Transform in co-celebrating creativity and excellence in brand building through awarding the best brand work in the Middle East. 

This team up comes as a first step in a series of collaborations between both entities in bringing to the branding marketplace the best-in-town insights about brand building in the region. 

“Branding in MENA has reached its maturity point in the region. Organisations of all sizes and sectors are prioritising brand and communications to set a world-class standard of work. It is within that context that we celebrate the Transform Awards winners for 2019, all of whom have achieved excellence in rebranding and brand development and help push the industry’s overall standards ever higher. This work keeps the industry moving forward and improves on the impact a successful brand can have on a business. Congratulations to everyone who has been shortlisted!’ – Brittany Golob Publishing editor, Transform magazine.

The collaboration is set to kickoff with Transform Awards MENA’s ceremony in its 6th edition taking place in Dubai’s Habtoor Palace at the 30th of April. The ceremony will award creatives and strategists of the region who have undergone the best brand work in 2018.

‘Brandberries is all about collaboration, believing that alone we are smart but together we are brilliant. We are very excited to be partnering up with transform awards, the regional land mark for creativity in brand building, to celebrate the talents of the region’s top brand builders’ – Nesma Sherif, Head of Brand Strategy, Brandberries.

In this edition, Transform designed the awards to be divided into content, process, strategy, type and sector.

‘We’re very honored to be presenting a category of four awards to contestants from the region who have submitted their entries in internal communications, brand development, creative strategy and brand evolution’ – Hamza Sarawy Editor-in-chief, Brandberries.

More info on www.thebrandberries.com and www.transformmagazine.net