“From investment banking to print media sales and finally to scaling a two-people company to a global team of over 100 — 64% of which are female — tactical’s (and my) journey has been one of risks, payoffs along the way. We’ve moved beyond traditional workplace structures to build something that actually works for everyone, regardless of who they are or what their life looks like.

“Some of our policies that helped us do that are:
– An unbiased hiring process with a pre-defined scorecard, salary brackets and role requirements
– Unlimited leave
– Maternity and paternity leave policies that go way beyond statutory guidelines


“I don’t believe in micro-management, and flexibility is a given for everyone in the team.
creating a network of like-minded individuals who can offer leadership advice, not as a result of their gender, but their experience, is something I think we could all benefit from.  
“The narrative of ‘as a woman’ is counterproductive, in my opinion. If we tell our sons and daughters that the things we have achieved are centred around our genders alone, we risk diluting the message. It’s a subtle yet important shift. We didn’t achieve our goals “as women”, we achieved them as someone who has worked hard to achieve the best we can for ourselves, and our families. On International Women’s Day, let’s focus on creating workplaces that support everyone’s success, not because of their gender, but because they’re the best person for the role. No fluff, no quotas – just real opportunities and the freedom to seize them.”